Juan Cruz Macías Vidal · Madrid / International
Your company is worth more than your market currently understands.
I represent scale-ups that have built something real and need the right buyers, investors or intermediaries to understand it.
A written answer first. No call unless there is something real to discuss.
Business, sales and positioning work across international markets.
Technical products, long sales cycles and senior buyers.
Including companies with clients and live operations in Silicon Valley.
Representation is personal, limited and conflict-aware.
“Representation only works if the person doing it understands the business and can explain it without hiding behind jargon.”
Why I can represent a company
I understand both the product and the sale.
I have worked across revenue, sales, positioning and enterprise software. I have sold into different markets, worked with companies across more than 40 countries and helped technical businesses explain complex value clearly.
That means I can do more than forward a deck. I can understand the company, build the case for it and represent that case directly to the people who may buy, fund or distribute it.
View the LinkedIn profile ↗What I actually do
Understand it. Explain it. Put it in front of the right people.
Understand the company
I study the product, clients, proof, revenue and what another company would actually be buying.
Build the case
I turn that into a clear argument for acquisition, partnership, capital or enterprise sales.
Reach the right people
I approach buyers, investors and intermediaries personally. You join the conversations that make sense, and I stay involved.
Independent perspective
“JCMV brought absolute clarity to a complex field and turned valuation jargon into messages that engage, persuade and sell.”
Private enquiry
Tell me what you have built and what outcome you want.
Send me the company website. I will answer in writing before asking for a call or a deck. If I cannot help, I will tell you directly.
juan.cruz@jcmv.meIt is on my desk.
You will receive a written answer. Nothing is shared without consent.